Understanding customers is vital to the success of any business. The main goal of any business should be to minimise potential client frustrations with their product or service. Whether a physical product or a digital, the idea should be to exceed customer...
Usability testing involves using different techniques to ensure that users of a product can execute intended tasks efficiently, effectively, and satisfactorily. In usability testing, prospective users will be recruited to perform tasks typical of a user group in an...
Usability is essentially the measurement of a product’s usefulness from the users’ perspective. In principle, usability can be segmented into three fundamental elements: efficiency, effectiveness, and user satisfaction. As a research methodology, the lack of...
Choosing an appropriate usability testing tool is vital to executing an effective user experience. Typically, the choice of tool depends on the type of usability testing method you'll employ. It is true that you can run usability testing without a specialised tool,...
We have conducted numerous usability testing for various clients and partners over many years, and to this day, we always get asked the same, and very important question: "How many users will be enough for testing?" or "What sample size is enough?" 100% of the time...
User testing is a fundamental core of the UX design process for a great and pleasant user experience. User testing provides critical insights in guiding and validating the design process, and with most things in life, conducting user testing takes time and patience....
Remote Moderated Usability Testing is a great way to get quick valuable insights without having to set up a full test lab or rent an expensive external testing facility. Even though it's a convenient way of conducting research, careful preparation must be done to...
If you are new to usability testing, you’re highly encouraged to read Usability Testing: What Why How beforehand. In this article, we will cover Remote Usability Testing 101 on: What is Remote Usability Testing? Why Remote Usability Testing? Is Remote Usability...
After conducting thousands of usability test sessions with clients and partners in the past, we still find people asking the same questions, for example: Is usability testing the same as UAT (user acceptance testing)? Do I need 100 or 500 users for usability testing?...
You understand your product more than anyone, if you already know what is the (real) problem, you probably know better than anyone else on how to fix it. User Testing (or UX/Usability Testing) helps to uncover the problems of your product. New to user testing? These...
