Malaysia’s Fintech landscape is booming, surpassing even the banking sector. Fintech companies place a lot of importance and emphasis on creating the perfect digital experience design ensuring that their customers receive the best user experience (UX) possible. Only...
Good UX (User Experience) Design is Good Business. Entering year 2025, the role of UX is still evolving with untapped business potentials. A decade ago, many companies were struggling to deliver good user experience with their digital products. Over the years,...
Every touchpoint of a user contributes to the overall user experience (UX). In essence, the concept of UX transcends every sector that engages with users— even the healthcare industry. With the proliferation of digital transformation in healthcare, positive user...
UX competitor analysis is an effective methodology to gain a deeper understanding of one’s products, goals and target market. It helps UX designers evaluate their competition in order to further improve their products, especially in a fast-paced landscape where many...
Imagine you’re trying to buy concert tickets on your phone, but the “Buy Now” button is too small to tap. Or you’re watching an important product demo video, but you’re on a noisy train and there are no captions. For millions of people, these kinds of barriers aren’t...