Meeting users' expectations is a vital endeavour for every company, this is especially true for e-commerce user experience; to create a seamless mobile shopping experience for users. PWC's 2021 Global Consumer Insights Pulse Survey reports that 'mobile shopping is...
Getting Started with ResearchOps
Research Operations (ResearchOps) focuses on measures and processes in supporting researchers for various research stages, which includes planning, conducting research and applying the quality research at scale. ResearchOps is a specialized area that specifically...
How to Keep In-Person UX Research Safe?
The world is slowly (but surely) kicking back into gear again. In recovery from the global pandemic in 2021, we see countries in South East Asia such as Singapore, Malaysia, Thailand, Indonesia, Philippines and Vietnam introducing a 'new-normal' way of doing things:...
Top 10 Usability Heuristics for User Interface Design
These top 10 usability heuristics for user interface design are general principles that support effective user interaction. User interface design focuses on the users' needs and anticipates what the users might need to do next. This helps to ensure that necessary...
Customer Expectations for Digital Banking Experience in 2021
Digital banking falls under the huge umbrella of the fintech ecosystem. In this article, we talked about how fintech has transformed the UX of the financial services industry in 2021. But what does this mean for digital banking? The main services that banks provide...