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Amazon’s Omnichannel User Experience: A Case Study
Omnichannel user experience is a series we have been diving into, more specifically, the importance of it and how to create an omnichannel user experience. With the rapid growth...
10 Usability Testing Tools to Try in 2022
Choosing an appropriate usability testing tool is vital to executing an effective user experience. Typically, the choice of tool depends on the type of usability testing method...
6 Types of Survey Respondents to Be Cautious About
A survey is essentially a research methodology employed to collect data from a predefined group of respondents to gain insights into specific topics of interest. For the most...
How to Recruit the Right Respondents for User Research?
Finding the right respondents for user research studies is no easy task. Typically, researchers have to attract interested participants, carefully vet them, then schedule a time...
Card Sorting: How Many Test Users Is Enough?
Card sorting is a great solution when it comes to creating a reliable information architecture. A classic mistake we make is trying to structure the information architecture...