Colour psychology plays an important role, it is a key aspect in creating a suitable colour palette that brings digital design to life. There's a reason why McDonald's, KFC, Texas Chicken, Burger King, Carl's Jr and the like all favour the colours red and yellow....
Healthcare UX Challenges & Tech Trends for 2021
Healthcare is more important than ever, it's the main concern on everyone's minds during the Covid-19 pandemic. And as with everything that involves users, user experience is vital. In this article, we will look at the healthcare UX challenges of 2021. Modern...
UI/UX Design in 2021 – Top 15 Trends to Look Out for
UI/UX trends are ever-changing and it has evolved even faster to catch up with the surge of digital transformation. The focus on thoughtful user interface and user experience design has been growing, with the aim of creating and developing user-friendly and meaningful...
Gestalt Principles of Design To Improve User Experience
The human brain, 100 billion neurons firing with signals racing across trillions of synapses at 400 km per hour. The brain is a very powerful organ, exceptionally good at managing our daily lives, but at the same time with a powerful imagination, able to fill in the...
How a Diary Study Can Help to Make Your Business Smarter
Before we delve into the main topic looking at how a diary study can help to make your business smarter, let's first understand what a diary study is. What is a Diary Study? The difference between a diary study and most of the other types of UX testing is time. A...