A great user experience is paramount to any mobile application. After all, nobody likes an application that is horrible to navigate, right? A deep understanding of one’s target audience is mission-critical to creating an exceptional user experience (UX). One...
With a large majority of people working from home since 2021, we have had to find suitable remote solutions. Whether it's for meetings, projects, user research or just a quick catch-up. UX Workshops are now having to be done remotely as well, and design thinking...
Web development has progressed by leaps and bounds since the beginning of the World Wide Web. In the early days, website designers did not need to worry much about how their sites appeared to different clients. This was because most users would access websites from...
Card sorting is a great solution when it comes to creating a reliable information architecture. A classic mistake we make is trying to structure the information architecture based on what we think is right, but this will not be the same as how users will want it to...
Theoretically, an ideal website should be immediately clear to new visitors, easy to use (even after long breaks from the site) and error-free. All these while delivering a pleasant experience for all users. While this might seem obvious, in practice, it’s quite...
In this article, we'll look at the top pain points that users commonly face on websites. More importantly, we'll look at how to fix these problems in order to provide a better user experience. Please make use of our tips and recommendations to make improvements to...
Ads are everywhere these days, going beyond the traditional forms of marketing in billboards, TV & newspaper ads. Almost every website and every social media platform has loud, flashy ads vying for our attention. How do you compete with that? How can your company...
If you have done any user research or UX testing, you will know firsthand how expensive recruitment costs can be. A large chunk of the UX budget is often taken up by the cost of respondent recruitment alone. Considering that, the thought of building your own research...
More often than not, new products like electronic appliances, websites and mobile apps can cause users frustration as they may be tedious to use, lack flexibility, and take attention away from their core purpose. Today’s topic focuses on one of the techniques to...
User interviews and user tests are a vital and fundamental core of UX design, it provides critical insights in guiding and validating the design process. When it comes to participant recruitment, it's so important to recruit properly to make the most of user tests and...
