User Testing
User Testing and its Applications

User Testing and its Applications

Understanding customers is vital to the success of any business. The main goal of any business should be to minimise potential client frustrations with their product or service. Whether a physical product or a digital, the idea should be to exceed customer...

7 Tips to Avoid a Lousy Remote Moderated UX Testing

7 Tips to Avoid a Lousy Remote Moderated UX Testing

Remote Moderated Usability Testing is a great way to get quick valuable insights without having to set up a full test lab or rent an expensive external testing facility. Even though it's a convenient way of conducting research, careful preparation must be done to...

Remote Usability Testing 101: What, Why, How?

Remote Usability Testing 101: What, Why, How?

If you are new to usability testing, you’re highly encouraged to read Usability Testing: What Why How beforehand. In this article, we will cover Remote Usability Testing 101 on: What is Remote Usability Testing? Why Remote Usability Testing? Is Remote Usability...

Usability Testing 101: What, Why, How?

Usability Testing 101: What, Why, How?

After conducting thousands of usability test sessions with clients and partners in the past, we still find people asking the same questions, for example: Is usability testing the same as UAT (user acceptance testing)? Do I need 100 or 500 users for usability testing?...

User Research Quick Tips: User Testing

User Research Quick Tips: User Testing

You understand your product more than anyone, if you already know what is the (real) problem, you probably know better than anyone else on how to fix it.  User Testing (or UX/Usability Testing) helps to uncover the problems of your product. New to user testing? These...

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Recent Articles

How To Use Affinity Mapping For UX Research?

Sometimes, cross-functional UX teams are required to analyse substantial amounts of research data and synthesise their findings to achieve the desired user experience outcome. One tool that helps facilitate this process is affinity mapping.  This article will delve...

What is a UX Case Study? (+5 examples)

UX designers should be able to articulate their ideas in a clear and concise manner. Creating a comprehensive UX case study for a UX design portfolio is one intuitive way to stand out from the crowd. It is straightforward to create one, but there are specific factors...

Top 12 Malaysia eCommerce Websites

eCommerce (electronic commerce) is essentially a series of activities that revolve around the buying or selling of products or services over the Internet. It is underpinned by technology-driven activities like electronic funds transfer, data interchange, transactions...

What is Data Analytics – Explained

We are in the 21st century, where data analytics is one of the most popular terminologies and is used nonchalantly across industries.  It is because a lot of decision-making has shifted from gut-based and impromptu to data-backed. It not only includes designing but...