User Research

User Research Strategy, Tips, Insights, Methods, News & Guides

User research methods are targeted at understanding the needs and pain points of the potential users to create effective product/website designs. It incorporates using various user research tools, templates, questions, etc, to find information that facilitates the UX design process.

Wondering how to do user research for your project?

Netizen Experience, your trusted UX research consultant, has a pool of informative articles, guides, tips, reviews, and insights from experts in the industry. Read them here!

Generative Research: All You Need To Know

Generative Research: All You Need To Know

Human-centred research should always be an integral component of any UI/UX design process than isolated from it. Furthermore, human-centred research approaches should always be flexible, allowing appropriateness to be the key determining factor in the selection of...

How To Do A UX Competitor Analysis?

How To Do A UX Competitor Analysis?

UX competitor analysis is an effective methodology to gain a deeper understanding of one’s products, goals and target market.  It helps UX designers evaluate their competition in order to further improve their products, especially in a fast-paced landscape where many...

How To Use Affinity Mapping For UX Research?

How To Use Affinity Mapping For UX Research?

Sometimes, cross-functional UX teams are required to analyse substantial amounts of research data and synthesise their findings to achieve the desired user experience outcome. One tool that helps facilitate this process is affinity mapping.  This article will delve...

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Recent Articles

5 Stages of Design Thinking Process You Need to Know

Staying ahead of the curve means continually innovating and adapting. Entrepreneurs and mobile app developers often face the challenge of creating solutions that not only solve real problems— but also deliver exceptional user experiences. This is where design thinking...

10 Ways Fintechs Use Experience Design to Surpass Banking

Malaysia’s Fintech landscape is booming,  surpassing even the banking sector. Fintech companies place a lot of importance and emphasis on creating the perfect digital experience design ensuring that their customers receive the best user experience (UX) possible. Only...

Quantitative Usability Testing Tips You Should Consider

UI/UX designers aim to not only create visually appealing interfaces but also ensure that users can interact with their designs effortlessly. In this quest, quantitative usability testing is a fundamental tenet. This in-depth guide seeks to delve into the intricacies...

Qualitative Usability Testing Tips

Usability testing is a crucial part of the UX design process that helps businesses understand how users interact with their products and identify areas for improvement. One effective approach to usability testing is qualitative testing, which focuses on gathering...