During usability testing, the moderator typically collect qualitative data like behavioural observations and participant comments. UX Researchers would also sometimes collect quantitative data like task times and success rates. By critically analysing this data, the...
Usability is essentially the measurement of a product’s usefulness from the users’ perspective. In principle, usability can be segmented into three fundamental elements: efficiency, effectiveness, and user satisfaction. As a research methodology, the lack of...
Choosing an appropriate usability testing tool is vital to executing an effective user experience. Typically, the choice of tool depends on the type of usability testing method you'll employ. It is true that you can run usability testing without a specialised tool,...
Over the years, we have conducted numerous usability tests for a variety of clients and partners. A question that consistently appears is: “How many users are enough for testing?” or “What is an adequate sample size?”. Long story short, a good baseline is 5 - 10...
User testing is a fundamental core of the UX design process for a great and pleasant user experience. User testing provides critical insights in guiding and validating the design process, and with most things in life, conducting user testing takes time and patience....
