UX Design

UX Design Strategy, Examples, Case Studies, Tips & Reviews

UX design is essentially the process of creating products and services where every element works to enhance the user experience.

A UX design process involves understanding user behaviour, their needs, and issues. The information gathered is ultilized to design a product or a service that meets user expectations. The ultimate objective is to create products (websites, applications) that are easy to understand, navigate, visually appealing, and provide a positive experience to the user.

Our blogs on UX design provide valuable insights into the best practices, tools and latest trends in the field. Scroll through our articles and case studies on various topics, including prototyping, mobile responsive designs, UX design trends.

From seasoned web designers to those starting their journey in UX design, there’s a wealth of information for everyone to stay current and improve their UX design skills.

How To Do A UX Competitor Analysis?

How To Do A UX Competitor Analysis?

UX competitor analysis is an effective methodology to gain a deeper understanding of one’s products, goals and target market.  It helps UX designers evaluate their competition in order to further improve their products, especially in a fast-paced landscape where many...

The Importance of Accessibility in UX Design

The Importance of Accessibility in UX Design

Accessibility is increasingly coming to the forefront as a central element of user-centred design. It is no longer enough to simply create a visually stunning website or application. Rather, UX designers must consider the needs of all users, including those with...

How Will AI Impact UX Design?

How Will AI Impact UX Design?

Technology is advancing at a fast rate, exemplified by the advent of artificial intelligence (AI) and machine learning algorithms that are evolving to understand and interpret the most complex of natural processes. In fact, AI is arguably the hottest topic in UX...

UX Audit: All You Need To Know

UX Audit: All You Need To Know

In today’s dynamic and fast-paced technology landscape, it’s exceedingly challenging to maintain UI/UX design consistency, especially with multiple teams working on the same product. Fortunately, in a manner akin to financial audits, UX audits allow design teams to...

UX Methods & Tools in Asia Survey

UX Methods & Tools in Asia Survey

Ever wonder what are the research or design tools available in the market that could benefit your career in the UX industry? Yet, when you try to look around, you’re just bombarded with… So many tools, and so little time to explore. Fret not, we’ve got you covered!...

User Interface Design Guidelines Explained

User Interface Design Guidelines Explained

Even if an application has multiple important features, or delivers a revolutionary way to solve humanity's biggest problems, it means little if its interface repels users and is a nightmare to operate.  A user-friendly has a strong effect on user engagement and...

What is UX Design?

What is UX Design?

Over the last couple of decades, technologies have become increasingly intricate, with the functionality of apps and websites becoming broader and more complex. The first websites were simply static pages that delivered information to feed curious searchers. However,...

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Recent Articles

Quantitative Usability Testing Tips You Should Consider

UI/UX designers aim to not only create visually appealing interfaces but also ensure that users can interact with their designs effortlessly. In this quest, quantitative usability testing is a fundamental tenet. This in-depth guide seeks to delve into the intricacies...

Qualitative Usability Testing Tips

Usability testing is a crucial part of the UX design process that helps businesses understand how users interact with their products and identify areas for improvement. One effective approach to usability testing is qualitative testing, which focuses on gathering...

Generative AI: What Is It and How Can It Help With User Research?

Understanding user behaviour and preferences is of the utmost importance in the ever-changing field of user experience design. At this stage, user research becomes relevant, providing valuable insights that can inform design decisions. The problem with tried-and-true...

Why Are Open-Ended Questions Important In Qualitative Research?

Qualitative research is crucial in understanding the complexities of human behaviour, experiences, and perspectives. It allows researchers to explore the richness and depth of individuals' thoughts, feelings, decision making process and motivations. One of the...