UX Design

UX Design Strategy, Examples, Case Studies, Tips & Reviews

UX design is essentially the process of creating products and services where every element works to enhance the user experience.

A UX design process involves understanding user behaviour, their needs, and issues. The information gathered is ultilized to design a product or a service that meets user expectations. The ultimate objective is to create products (websites, applications) that are easy to understand, navigate, visually appealing, and provide a positive experience to the user.

Our blogs on UX design provide valuable insights into the best practices, tools and latest trends in the field. Scroll through our articles and case studies on various topics, including prototyping, mobile responsive designs, UX design trends.

From seasoned web designers to those starting their journey in UX design, there’s a wealth of information for everyone to stay current and improve their UX design skills.

UX Design Fails You Need to Avoid

UX Design Fails You Need to Avoid

The idea of UX design is to make users’ lives easier through the use of exceptional design. This means aspects such as design, functionality, usability all contribute towards the overall website or app. These UX design fails show you that not even some of the best...

UX Design and UI Design – What Is the Difference?

UX Design and UI Design – What Is the Difference?

UX and UI are interchangeably used so often that we think they mean the same thing. But there is a difference between these two terms: UX Design and UI Design. By understanding the difference between them, you will be able to build your product with the right design...

Categories

Recent Articles

Generative Research: All You Need To Know

Human-centred research should always be an integral component of any UI/UX design process than isolated from it. Furthermore, human-centred research approaches should always be flexible, allowing appropriateness to be the key determining factor in the selection of...

How To Do A UX Competitor Analysis?

UX competitor analysis is an effective methodology to gain a deeper understanding of one’s products, goals and target market.  It helps UX designers evaluate their competition in order to further improve their products, especially in a fast-paced landscape where many...

Creating Effective UX Personas: Best Practises and Strategies

User personas are one of the most functional UX methods for humanising and understanding target audiences.  They provide UX practitioners with a reference focal point for decision-making throughout the design process, based on the requirements, pain points, and...

What is Empathy Mapping?

Empathy is the psychological ability to emotionally relate to the feelings, experiences and thoughts of others. And in the world of user experience (UX) design, empathic understanding of users is paramount. To design meaningful and influential experiences, UX...