KPIs (Key Performance Indicators) is a great starting point in understanding how your business measures success; this could be user numbers, retention, growth, revenue, etc. When it comes to measuring UX KPIs, we can look at metrics of quantitative data points in...
The pandemic has created a monumental emphasis on the significance of digitalization, affecting the banking sector that hasn’t been well-digitized for the most part. Poor digital banking UX/CX remains the key competitive advantage for banking players. A study by...
Research Operations (ResearchOps) focuses on measures and processes in supporting researchers for various research stages, which includes planning, conducting research and applying the quality research at scale. ResearchOps is a specialized area that specifically...
The world is slowly (but surely) kicking back into gear again. In recovery from the global pandemic in 2021, we see countries in South East Asia such as Singapore, Malaysia, Thailand, Indonesia, Philippines and Vietnam introducing a 'new-normal' way of doing things:...
These top 10 usability heuristics for user interface design are general principles that support effective user interaction. User interface design focuses on the users' needs and anticipates what the users might need to do next. This helps to ensure that necessary...
