User Research

User Research Strategy, Tips, Insights, Methods, News & Guides

User research methods are targeted at understanding the needs and pain points of the potential users to create effective product/website designs. It incorporates using various user research tools, templates, questions, etc, to find information that facilitates the UX design process.

Wondering how to do user research for your project?

Netizen Experience, your trusted UX research consultant, has a pool of informative articles, guides, tips, reviews, and insights from experts in the industry. Read them here!

How a Diary Study Can Help to Make Your Business Smarter

How a Diary Study Can Help to Make Your Business Smarter

Before we delve into the main topic looking at how a diary study can help to make your business smarter, let's first understand what a diary study is. What is a Diary Study? The difference between a diary study and most of the other types of UX testing is time. A...

UX Maturity Model for Corporates and Enterprises

UX Maturity Model for Corporates and Enterprises

Organizations usually progress through a series of stages following the evolution and maturity of their UX processes. The stages of Corporate UX Maturity are fairly universal, allowing the ability to match your organization to see what the next stage will likely be,...

How to Run Remote User Research

How to Run Remote User Research

Remote user research is a great solution for getting valuable insights in a quick and easy way, and there is no need to set up a full test lab or rent an expensive external testing facility. Before we go into details on how to run remote user research, let's look at...

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Recent Articles

How to Conduct Usability Testing for Mobile Apps?

During usability testing, the moderator typically collect qualitative data like behavioural observations and participant comments. UX Researchers would also sometimes collect quantitative data like task times and success rates.  By critically analysing this data, the...

Field Studies vs Usability Testing: Which Is Better?

Usability is essentially the measurement of a product’s usefulness from the users’ perspective. In principle, usability can be segmented into three fundamental elements: efficiency, effectiveness, and user satisfaction.  As a research methodology, the lack of...

Amazon’s Omnichannel User Experience: A Case Study

Omnichannel user experience is a series we have been diving into, more specifically, the importance of it and how to create an omnichannel user experience. With the rapid growth of digital products and services, it's pertinent to take a new look at what digital...

10 Usability Testing Tools to Try in 2022

Choosing an appropriate usability testing tool is vital to executing an effective user experience. Typically, the choice of tool depends on the type of usability testing method you'll employ. It is true that you can run usability testing without a specialised tool,...

6 Types of Survey Respondents to Be Cautious About

A survey is essentially a research methodology employed to collect data from a predefined group of respondents to gain insights into specific topics of interest. For the most part, survey research aims to assess a specific market or user needs or determine whether or...