User Research
What is Digital Healthcare UX?

What is Digital Healthcare UX?

As part of our digital healthcare series, we will look at digital healthcare UX. We have previously explored the digital transformation of Asia's smart hospitals, digital patient trends for 2021, and the keys for successful digital transformation in healthcare. As...

How to Create an Optimized Omnichannel User Experience

How to Create an Optimized Omnichannel User Experience

Your customers interact with your business through various channels: website, online chat, phone, kiosks, smartphone and tablet apps, social media and by visiting physical locations. Regardless of how they choose to interact with you, your customers expect to have a...

How to Create a Consistent Omnichannel User Experience

How to Create a Consistent Omnichannel User Experience

In our previous article, we talked about the importance of an omnichannel user experience. An effective and properly designed omnichannel ecosystem results in an exceptional user experience. The first thing that needs to be done is for your business to understand and...

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Recent Articles

Card Sorting: How Many Test Users Is Enough?

Card sorting is a great solution when it comes to creating a reliable information architecture. A classic mistake we make is trying to structure the information architecture based on what we think is right, but this will not be the same as how users will want it to...

Considerations for Regional UX Design in Southeast Asia

If you want to continue delivering meaningful experiences to your customers, you need to provide the best user experience (UX) possible. This is especially true now that customer behavior is rapidly changing and has even become more adaptive to digital platforms. In...

How To Conduct Usability Testing For Websites?

Theoretically, an ideal website should be immediately clear to new visitors, easy to use (even after long breaks from the site) and error-free. All these while delivering a pleasant experience for all users.  While this might seem obvious, in practice, it’s quite...

UX Research Tools List For 2022

There is an abundance of UX research tools available in the market, so much so that we spend quite a bit of time figuring out which tools are the right tools. There isn't an ultimate UX research tool, and you may even end up purchasing UX research tools that have...

Top 8 User Pain Points & Fixes for Better Website User Experience

In this article, we'll look at the top pain points that users commonly face on websites. More importantly, we'll look at how to fix these problems in order to provide a better user experience. Please make use of our tips and recommendations to make improvements to...