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What is Empathy Mapping?

What is Empathy Mapping?

Empathy is the psychological ability to emotionally relate to the feelings, experiences and thoughts of others. In the world of user experience (UX) design, an empathic understanding of users is paramount when it comes to designing meaningful and influential...

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How Will AI Impact UX Design?

How Will AI Impact UX Design?

Technology is advancing at a fast rate, exemplified by the advent of artificial intelligence (AI) and machine learning algorithms that are evolving to understand and interpret the most complex of natural processes. In fact, AI is arguably the hottest topic in UX...

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UX Audit: All You Need To Know

UX Audit: All You Need To Know

In today’s dynamic and fast-paced technology landscape, it’s exceedingly challenging to maintain UI/UX design consistency, especially with multiple teams working on the same product. Fortunately, in a manner akin to financial audits, UX audits allow design teams to...

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